Current Advertisements

Toyo Tires launched a stunning new advertising campaign to coincide with the new TOYO TIRES driven to perform logo. This focuses on the dedication to perfection, a focus and drive for excellence and the desire to design and engineer the perfect tyre.

The advertising campaign highlights the great lengths that TOYO TIRES go to in producing the best possible tyre. The advertisements show the tyres being tested, manufactured and engineered by a series of intricate and complex machines, depicting the technology and resources which go into producing our tyres to the utmost highest quality.

The headline of each advertisement is made up of 2 statements, each with different connotations. One word represents the dedication to excellence (quality, engineered, perfected) while the other is representative of the performance benefit of the tyre (control, precision, balance)

The advertisements will run in a variety of consumer titles and also be featured in Tyre Trade press including Tyre Trade News and Tyres & Accessories.
 

Proxes T1R   'Precision, Engineered'	Proxes CF1   'Balance, Perfected'

Proxes 4   'Cruise, Controlled'	Proxes R888 'Power, Steering'